Content writing is a new arising trendy career option in the current scenario. If you are looking forward to facing or having a content writing interview, then this article is made for you because in this article we will highlight and discuss the stark and solid questions which are questioned by HR in emblematic content writer meetings.
This question is consistently asked by the interviewer to determine your content marketing strategy and skills. So, it is a basic necessity to have extensive knowledge about the potential viewers interpretation.
Congruent answer for this question– As a content writer it is very decisive to find and identify prospect consumers by understanding their psychology, preferences and perspectives. To attain this motive, I do in-depth primary and secondary research and then I interpret results which I extracted. I accumulate valuable inputs from various social media Then I interact with them to know their views, so that I can incorporate those points in my content to make it more engaging.
It is true that every web content is present on online platforms but here we have to express exceptional features which we incorporated in your webpage. So, it is necessary to throw light on fantabulous elements which you used as a writer.
Informative– If your web content is informative and you are satisfying your viewers by sharing relatable content. Then share profound effects. Tell about the tactics you used to boost your website ranking through SEO.
Engagement– In this point you can share your content formulation, headline types, your niche, infographics, data, structure etc. for connecting with your audience.
Credibility– In this showcase your genuine sources collected through online platforms for your portfolio to maintain authenticity. Not maintaining credibility can have a hazardous impact on your career prospects.
Uniqueness– We know that plagiarism is an unethical act, so it is important to terminate piracy of content.
Different brands and firms have different approaches and objectives to accomplish. To maintain the interest of the interrogator the subject should narrate a strategy which suits the company agenda. So, here are some points which you can make.
Step 1– Express the most suitable aim and objectives.
Step 2– Do research to identify your target audience for marketing purposes.
Step 3– Focus on positioning of content.
Step 4– Generate concepts, innovative ideas etc. through brainstorming processes.
Step 5– Create a blueprint for the firm.
This is a persistent question generally asked by recruiters from content writers. If you get this question written then you can leave an everlasting impression on the recruiter. It will create a positive image further, here are a few points which you can highlight while selecting the tone of the content.
Brand persona– Focus on the brand mission and vision and guidelines on the basis of which you created content. Alignment of content according to the topic and tone will be welcomed.
Audience Profile– The main point is to find out who your audience is and how the brand wants come in the frame by the target audience are crucial points that allow content writers to assess the format and structure.
Finding Channels– Showcase the way of formatting and writing the content on various social media platforms.
When you are a content writer then the interviewer automatically presumes that you are familiar with the terminology termed as SEO (Search engine optimization). To further, check your SEO capacity, interrogators ask legitimate questions. For responding to those questions, one needs to have a good grip on SEO (Search Engine Optimization), Google algorithm, key phrases, on page SEO etc. So, in reply to this question you must inculcate below mentioned points to highlight your command, capacities and knowledge about SEO.
Keyword Density– Deals with finding out the content topics.
Meta Tags– It also supports understanding page content.
Body Tags– H1, H2, H3, etc. tags which prescribes distinct headings and subheadings.
Alt Tags– Describes attributes of info-graphics.
URL Format– It is mainly associated with keywords and location which makes content SEO friendly.
Internal and External link– it is related to the entire performance of web content which is published.
The most suited answer for this question can be that it depends on the topic, the viewer and the aim. Further, there are certain points through which we can evaluate the presentation.
Assessing Search Engine Result Page.
Checking Website Traffic.
Determining Engagement on the basis of likes, share, feedback and so on.
Call to action- marketing and sales.
So, here are the most eloquent and persistent questions which are asked by ABC Company before hiring content writers for their firm.